For many women around the world, shopping for swimwear can feel like a frustrating mix of compromise and discomfort. The options often seem too revealing, not practical, or completely misaligned with one’s values. 

That’s where modest swimwear comes in – a thoughtful, intentional approach to swimwear design that prioritises coverage, comfort, and confidence in and out of the water.

If you’ve ever wondered what is modest swimwear, how it differs from mainstream designs, or what a burkini actually is, this article will walk you through everything you need to know. We’ll also explore how Wommo, a modest swim and adventurewear brand, is reshaping expectations with elegant, functional designs made for active, outdoorsy women.

What Is Modest Swimwear?

Modest swimwear refers to swimwear that provides full or partial coverage of the body, typically covering the arms, legs, chest, and often the hair. Unlike conventional swimwear, modest options are designed with specific considerations for religious beliefs, personal comfort, sun protection, or cultural values.

Many modest swimwear sets include long-sleeved tunics, swim leggings or trousers, and head coverings like swim hijabs. The best versions are made with lightweight, breathable, and chlorine-resistant fabric that allows freedom of movement without becoming clingy or heavy when wet.

Modest swimwear gives women more choices. It offers a way to enjoy water-based activities without compromising their personal standards or feeling exposed. Whether you're at the beach, a resort, or a public pool, it gives you the confidence to fully participate and feel good doing it.

A Brief History of Modest Swimwear

The idea of modesty in swimwear is not new. In the 1800s, women’s swimsuits were more like dresses and were worn with bloomers or full trousers. They were often made of wool and were far from practical.

As Western fashion evolved and swimwear became more revealing, many women found fewer options that aligned with their beliefs or comfort levels. This led to a growing demand for alternatives. 

For Muslim women especially, the need for modest swimwear that could perform in water and still meet faith-based requirements became essential.

This shift in demand led to the creation of what is now widely known as the burkini.

What Is a Burkini Swimsuit?

You may have heard the term but still wonder: what is a burkini swimsuit?

The burkini is a type of modest swimwear first introduced by Australian designer Aheda Zanetti in 2004. The word itself is a combination of "burqa" and "bikini" and was designed to give Muslim women the freedom to swim while maintaining Islamic standards of modesty.

A typical burkini includes:

• A long tunic-style top
  
• Full-length swim trousers
  
• A built-in or separate swim hijab
  

Importantly, a burkini is not just about coverage. It is made from modern swim fabrics that are fast-drying, stretchy, UV-protective and chlorine-resistant. It allows women to swim and move freely, whether for fun or fitness, while still feeling covered and confident.

Modern Modest Swimwear: Beyond the Burkini

While the burkini is still a staple in many wardrobes, modest swimwear today comes in many styles. Brands like Wommo have embraced the needs of modern modest women, offering collections that prioritise not only faith and modesty but also active living and style.

Rather than relying on one design for all, Wommo creates mix-and-match pieces that let women tailor their swim set to their comfort level and activity. From longline tunics to instant swim hijabs, the focus is on elegance, function and freedom of movement.

Wommo’s Most-Loved Modest Swimwear Pieces

If you're considering a modest swimwear set, Wommo offers carefully curated designs that are flattering, functional and thoughtfully made.

Swim Tunic

The Swim Tunic is one of Wommo’s best-selling products. It’s a long-sleeved, lightweight top with a longer hem that provides elegant coverage for the upper body. Designed to move with you, it’s breathable and quick-drying, making it perfect for water activities and beach outings.

Instant Swim Hijab

The Instant Swim Hijab offers secure, slip-free coverage without the bulk. Designed to be pulled on quickly, it stays in place during swimming and dries fast. Its sleek silhouette works beautifully as part of a complete swimwear set or worn with existing modest clothing.

Kimono Beach Cover-Up

For easy layering, the Kimono Beach Cover-Up is a must-have. It’s breezy, lightweight and offers added coverage when walking to and from the beach or pool. It’s also great for holiday lounging and transitions effortlessly from swimwear to casual resort wear.

Why Modest Swimwear Matters

Modest swimwear is about much more than just clothing. For many women, it represents freedom. The freedom to swim, to explore, to relax, all while staying true to personal, religious or cultural values.

It also allows for better sun protection and may increase comfort for women who feel self-conscious in conventional swimsuits. From young teens to mothers and older women, modest swimwear creates a welcoming space for all to enjoy water confidently.

The rise in demand for modest options reflects a broader trend toward inclusivity in fashion. 

According to research by DinarStandard, the modest fashion market was worth over $277 billion in 2021 and is continuing to grow. Swimwear is one of the most underserved segments within this space, making innovation and accessibility even more important.

What to Look For in Quality Modest Swimwear

Not all modest swimwear is made equal. Here’s what to keep in mind when shopping:

Full coverage that stays in place: Look for designs that cover the chest, arms, and legs, but also stay put during swimming or movement. Adjustable features and non-slip fits are key.

Quick-drying fabric: Avoid anything that stays wet for long. Lightweight, water-repellent material is essential for comfort and practicality.

Chlorine and UV resistance: Whether you’re in a pool or the sea, swimwear should be durable and protect your skin from sun exposure.

Secure head covering: If you wear hijab, make sure your swim hijab is made from breathable, swim-appropriate material that won’t shift around or weigh you down.

Freedom of movement: Whether you’re diving into waves or playing with the kids, swimwear should move with your body and never restrict you.

Wommo’s entire swimwear line is built on these principles. Every product is tested for performance and designed with adventure in mind, from hiking to swimming and beyond.

Who Wears Modest Swimwear?

Modest swimwear is worn by women from all walks of life. While it’s particularly popular among Muslim women who follow Islamic dress guidelines, it’s also chosen by:

• Women seeking more sun protection
  
• Those who prefer full-body coverage for personal or health reasons
  
• Mums looking for practical swimwear that stays put
  
• Women who are body-conscious or recovering from surgery
  
• Anyone who simply wants stylish, elegant swimwear with more coverage
  

In short, modest swimwear is not just for one community. It’s for anyone who values dignity, comfort, and freedom of choice.

Why Wommo?

Wommo isn’t just a swimwear brand – it’s a lifestyle movement for modest women who love the outdoors. From New Zealand to Malaysia, Wommo is creating space for women to hike, swim and travel confidently without having to compromise their values.

Everything is designed with intention. Whether it’s a swim hijab that won’t budge in the waves or a tunic that dries fast and looks elegant, every piece is made to support a life of movement, motherhood and modesty.

Wommo also makes shopping easy. With global shipping, helpful product details, and beautifully made collections, you can feel confident ordering from anywhere in the world.

Final Thoughts

So, what is modest swimwear? It’s more than a style. It’s a choice. A decision to dress in a way that reflects your values without sacrificing your love of the water, nature, or adventure.

Whether you wear a burkini swimsuit or mix and match your own set, modest swimwear allows you to participate fully in life’s best moments – in comfort, confidence and style.

Ready to feel good in and around the water? Discover Wommo’s modest swimwear collection and find your perfect fit today.